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Featured Business: Good Buy Supply

Featured image courtesy of Jason Rusnock of Good Buy Supply.

For Emily Rodia and Jason Rusnack, founders of Good Buy Supply, 1737 E. Passyunk Ave, having a general store was a long-held dream. “We met as students at UArts,” said Emily. “The inspiration came to us on a trip to Canada. We discovered several amazing zero-waste stores and we wondered, “Why don’t we have something like this?”

Emily has always been interested in environmental conservation. “Even after we graduated and had jobs, we kept writing down ideas about our shared vision. We wanted to have a place that provided products that were good for the earth and good for people.” Those dreams had to be put on hold while Emily worked as a manager for another business. “I did a lot of buying and customer service, so I learned the ins and outs while running someone else business,” she said. In 2020, they opened Good Buy Supply in the heart of East Passyunk and the middle of the pandemic. 


Owners Emily Rodia and Jason Rusnack opened Good Buy Supply in East Passyunk in 2020. Image: Jason Rusnock of Good Buy Supply.
Owners Emily Rodia and Jason Rusnack opened Good Buy Supply in East Passyunk in 2020. Image: Jason Rusnock of Good Buy Supply.

Today, Emily handles the day-to-day ordering, inventory, and assisting customers while Jason does the photography for the website and handles what Emily dubs “the heavy work,” refilling 30-gallon drums. They hired their first part-time employee a month ago. A good sign that business is growing.

“We have a lot more products than when we initially opened,” said Emily. “What’s cool is that the recycling and sustainability movement is evolving and we are constantly finding new items. For instance, we have a reusable paper towel. It’s a cotton cloth that has the same thinness and absorbency as a paper towel, but you can put it in a washing machine and use it to repeatedly wipe off counters.” 

Their most popular products are found at the refill bar: hand soap, laundry detergent, dish soap, shampoo, and body wash. These bulk products come in unscented as well as popular aromas such as Citrus, Lemongrass, Grapefruit, Lavender, and Rosemary Mint Vanilla. To earn 20% off your tenth in-store refill, bring your own clean, dry containers; refill them with any bulk products; and receive a Refill Rewards card and stamp for each container filled. 

You’ll also find things like bamboo toothbrushes and lip balm, plus an extensive selection of food-related items that can really help create a waste-free kitchen. These include reusable beeswax wraps, linen coffee filters, and stainless steel coffee filters instead of plastic ones.

Good Buy Supply features a refill bar with hand soap, laundry detergent, dish soap, shampoo, and body wash. They also stock sustainable household products like bamboo toothbrushes,  beeswax wraps, and stainless steel coffee filters
Image: Jason Rusnock of Good Buy Supply.
Good Buy Supply features a refill bar with hand soap, laundry detergent, dish soap, shampoo, and body wash. They also stock sustainable household products like bamboo toothbrushes, beeswax wraps, and stainless steel coffee filters
Image: Jason Rusnock of Good Buy Supply.

In their home, Emily and Jason cook a mostly plant-based diet and compost all food scraps to reduce waste which is why they made it a point to stock the shop with attractive stainless steel kitchen compost bins with a carbon filter to reduce odors.

The interior of Good Buy Supply, a sustainable general store in East Passyunk, Philadelphia.
Image: Jason Rusnock of Good Buy Supply.
The interior of Good Buy Supply, a sustainable general store in East Passyunk, Philadelphia.
Image: Jason Rusnock of Good Buy Supply.

Good Buy Supply is located in East Passyunk, a great neighborhood with a thriving and eclectic suite of small businesses just steps away from each other. “Next door is Philly Typewriter repair shop; their customer base is similar to ours. Nearby is A Novel Idea bookstore and August Moon, a woman’s boutique,” said Emily. “You can get everything you need for your home on the Avenue, from plants at Urban Jungle to flowers at Creations by Coppola. Over half our customers live in the immediate neighborhood,” said Emily who lives with her husband just a ten-minute walk from her shop.  

Another plus? “We are all independent businesses, protected by the business district so we’ll never get a Starbucks or other chain store. It’s also the highest concentration of women owners and we all support one another,” she said.

“We are proud to say that very little waste makes it to the curb at Good Buy Supply,” said Emily. “We have set up programs with Circle Compost, Bottle Underground, Rabbit Recycling, and TerraCycle to keep the shop waste from heading to the landfill. We reuse as much of our vendor packaging as possible for things like our online shipments, business cards, etc.” 

“We ship completely plastic-free! Our packaging is reused from other shipments, so packaging will vary from time to time,” said Emily. “We also have an option for carbon-neutral shipping through Cloverly.”

An interesting footnote for urban anthropologists: Going back to the 1950s, East Passyunk Avenue had previously been filled with mom-and-pop shops serving the needs of local residents. While many are gone, they have been replaced by young owners equally invested in the well-being of the community.

SBN Sustainable and Local Guided Tour of East Passyunk

Good Buy Supply is one of the featured shops that will be part of the Sustainable Business Network’s 2nd Annual Sustainable & Local Tour of East Passyunk. The event will be held on Saturday, September 30, from 11 am – 3 pm and is sponsored by Solo Real Estate. Guided tours begin at 11 am, 12 pm, and 1 pm. Self-guided tours will be throughout the day, as well as scavenger hunts. Stop by to visit Emily and Jason at Good Buy Supply and support sustainable businesses in Philadelphia.

Featured Business: Fishtown Seafood Company

If you love fish stories, wait till you hear Bryan Szeliga’s! Before opening Fishtown Seafood Company at 339 Belgrade St. in 2022, this guy paid his dues. “I grew up fly-fishing, then I worked in the kitchens of James Beard Award-winning chefs in Portland, before working in seafood importing,” Szeliga said. Committed to sustainability and supporting local, women-owned businesses, he doesn’t just want to sell fish. Szeliga wants to “reinvent the customer experience” by educating them on the complex world of aquaculture, starting with where the fish you are eating comes from.

“What chefs think they know about seafood is generally not correct,” he said.  The same goes for the guy behind the seafood counter at Whole Foods or Giant. According to Szeliga, there’s really not a major difference between wild salmon and farmed.

Register and merchandise displays at Fishtown Seafood. Image by Stephanie Aviles for Solo Real Estate.

“Nobody’s talking about the fact that hatcheries release five billion so-called ‘wild’ fish into the rivers,” he said. Another myth buster? ”Sourcing local seafood isn’t practical in Philadelphia. Alaska produces far more seafood than that state can consume,” he said. “I buy domestic Cod, not something imported from Iceland.”

One more fish fact?  Szelig points out that fresh seafood is not necessarily better than frozen, especially if it has spent time being transported in a refrigerated truck or plane. “Compared to regular frozen fish, Super Freezing (-60% C) directly after being caught is much fresher,” he said. 

“Our scallops come from Maine. They are true dayboat scallops by law and they have no added moisture. Once landed, they are Super Frozen to -76 degrees. Our mussels are from the pristine waters of Mount Desert Island. The sustainable Dutch style farming that is used is an environmentally friendly process that yields plump and flavorful mussels,” said Szeliga. “Our littleneck clams are from Reval Island Virginia. Stop in to see if we are currently carrying middle neck or cherrystones.”

Fishtown Seafood’s interior. Image by Stephanie Aviles for Solo Real Estate.

“Our shop is cutting edge and forward-thinking on sustainability. Most of our products, I buy direct. We don’t carry Atlantic Salmon. For wild salmon, we have two sources, sockeye from Bristol Bay Salmon and coho salmon from southeast Alaska. Our King Salmon is farm raised in freshwater canals from glacial runoff in New Zealand. This fattier cut is rich and delicious.” 

Szeliga also imports fish from Ecuador and Peru. His Dungeness and Johna crabs are from Kent Island, VA and his lobster is from Canada. “We have the best oyster selection in Philadelphia,” said Szeliga. “We offer top quality East Coast Oysters from Atlantic Canada through New England, New Jersey, and all the way down to Chesapeake Bay,  Our rotating selection allows you to try something different each time you come in.”  If your oyster-shucking skills need an upgrade, sign up for a class at Fishtown Seafood.

Display and Merchandise at Fishtown Seafood. Fishtown Seafood’s interior. Image by Stephanie Aviles for Solo Real Estate.

Not your usual fish store, Fishtown Seafood stocks other products for one-stop dinner shopping. “We are thrilled to partner with Midnight Pasta Company for our house-made selection of pasta and Metropolitan for our baguettes,” said Szeliga. “We also have other grocery staples like eggs, rice, sauces, and drinks. We support as many local businesses as we can. We carry spice and oyster plates made by local women.”

Fishtown Seafood offers specials such as buy one 12 oz bag of shrimp and get one free every Wednesday.  Stop by for Friday Happy Hour, 1-6 pm, when oysters are just a dollar each as long as you purchase a minimum of six per variety selected. From Friday to Sunday, get 18 oysters and caviar for $50 while the supply lasts. Note: Their caviar comes from the roe of sturgeon and trout harvested by sport fishermen.

Want to eat seafood at home but are unsure how to prepare it? Have concerns about sustainability and human rights associated with seafood? No problem, stop in and ask.  “We care about sustainability and human rights and are happy to share industry and culinary knowledge about the products we sell,” said Szeliga.

Love Where You Live: 5 Reasons Philadelphia Is A Great Place To Live

How do I love thee, Philadelphia? Let me count the ways! Some fall hard for Philadelphia’s history and architecture. Others are passionate about our sports teams (Go Eagles!), and many swoon over Philadelphia’s cultural offerings. Here are our top 5 reasons we love where we live; and why you too should fall in love with Philadelphia.

1. History: Philadelphia is a City of Firsts!

We were the nation’s first capital, had the first hospital, and were the first to grant religious freedom. We had the first fire department; university; botanical garden; stock exchange; mint; art school; art museum; zoo; African American church; world’s fair. Philadelphia also had the first Thanksgiving Parade! Did you know the Macy’s Thanksgiving Parade in NYC came later?

2. World-Class Architecture

Philly is an architect’s paradise, from our 18th-century Federal and Georgian structures to 19th-century Greek Revival and Victorian buildings designed by William Strickland, John Haviland, Frank Miles Day, and Frank Furness. We also have the distinction of having the first skyscraper, the former PSFS office tower, designed in the International Style by George Howe and William Lascaze in 1931.

Deborah Solo, Solo Real Estate owner and broker, appreciates Philadelphia’s architectural treasures.

“Having trained as an architect, living in the Rittenhouse Square area offers me constant opportunities to explore some of Philadelphia’s architectural treasures. While as a lover of history, I’m spoiled for choice when it comes to seeing the layers of this city’s past continue to inform our communities and futures,” said Solo Real Estate owner and broker, Deborah Solo.

Solo Property Manager, Amy Noroski shares Deborah’s love of Rittenhouse Square, especially in the Spring and Fall. “It’s a great spot to have a picnic, people watch, and enjoy whatever musicians are playing,” she said.

3. Abundant Green Space: Parks, Gardens, Trails

William Penn’s “Greene Country Towne” was designed in 1638 with five public squares for the health of its residents. Logan Circle, Rittenhouse Square, Franklin Square, Washington Square, and Centre Square, now known as Penn Center, continue to be a source of pleasure for Philadelphians. Within the City limits, we also have Fairmount Park’s 2,000 acres of rolling hills and natural landscapes on both sides of the Schuylkill River, offering a vast recreation area for city dwellers.

The piece de resistance is the Schuylkill River Trail. A favorite spot for Solo agent, Rebecca Nichols-Franqui, the Schuylkill River Trail (SRT) offers 30 miles of scenic walking, jogging, and bicycling. “You can hop on through the South Street Bridge ramp, and enjoy the views leading up to the Art Museum, up Kelly Drive, and, if you’re ambitious, all the way to the Wissahickon!” she said.

Deborah Solo appreciates the city’s abundance of parks and public spaces with historic charm. “The walkability, ease of access to shops, restaurants, and attractions like the Rittenhouse Farmers Market, River Walk, and the charm of Fitler Square are just some of the wonderful things about where I live. I am also proud to have been a part of creating Liberty Lands Park in Northern Liberties where I lived and raised my children for thirty years.”

Another of Deborah’s favorite places is Columbus Park in the Passyunk Square Neighborhood. “I have spent many hours at the park with my beloved granddaughter Miriam and look forward to taking her sister, Gloria there as well,” said Deborah.

Solo Property Manager Amy Noroski on a hike in Philadelphia.
Solo Property Manager Amy Noroski on a hike in Philadelphia.

“I love where I live because there is always something to do,” said Solo Property Manager Amy Noroski, “Sporting events, live music venues, green spaces in Fairmount park and the Wissahickon Trails, plus exceptional bars and restaurants. My favorite places are The Shofuso Japanese House and Garden in West Fairmount Park, the Horticultural Society Grounds, and the Azalea Garden behind the Art Museum. They take you away from the hustle and bustle of the city, allow you to decompress, and enjoy the magnificent array of flowers and greenery.”

Amy also loves Matthias Baldwin Park at 423 N. 19h St. “Friends of the Park maintain it so well and the landscape architect designed a truly beautiful space with a view of the skyline and the moon as it rises in the evenings.” Like many Phillies fans, another of Noroski’s favorite places is Citizens Bank Park when her team is in the playoffs.

4. Renowned Arts & Cultural Institutions

When it comes to the arts, Philly has few competitors. Voice and music students come from around the world to study at Curtis Institute and the Academy of Vocal Arts. The Philadelphia Orchestra takes no prisoners! The same can be said of our theaters, including the Wilma, Suzanne Roberts, and Arden. Art lovers from Manhattan to Paris flock to our Barnes Foundation which houses the world’s largest collection of French Impressionist painters. (Even the Louvre is envious.) When it comes to dance, Philly is on the move, from the PA Ballet to PhilDanco and the Koresh Dance Company. And let’s not forget, “the Philly sound” was created by Gamble and Huff at Philadelphia International Records. If you love jazz, we’ve got you covered at Chris Jazz Cafe, South Jazz Kitchen, and the Clef Club.

Solo Blogger Stacia Freedman has a deep appreciation for the narrow cobblestone streets, charming alleys, and Trinity houses that echo the City’s past but her favorite places in Philadelphia are all about the city’s art and cultural offerings. “I love the Academy of Music and its younger sister the Kimmel Center. Whenever I have out-of-town guests, I always take them to the Constitution Center and the Barnes Foundation,” she said.

5. Culinary Mecca: Restaurants and International Cuisine

Foodies rejoice! With several James Beard Awards under our belt, Philly is now officially a nationally recognized culinary mecca. Not just at expense account restaurants with two-month waiting lists, but at intimate eateries featuring inventive international cuisines.

One of Deborah’s favorite places is Reading Terminal Market. “This is such a Philadelphia institution and it represents what I love so much about our city. The communal experience of buying and enjoying multi-ethnic food in a historic building displays our diversity, culture, and vibrancy,” she said.

Solo agents Alejandro Franqui and Rebecca Nichols-Franqui also love Reading Terminal Market for its variety and vibrant ‘city feel’. “Reading Terminal Market will always be on the top of my Philly favorites lists. I love the commotion, the mix of tourists and locals on lunch breaks, and trying something different every time I go,” said Rebecca.

Rebecca Nichols-Franqui and Alejandro Franqui love the variety and vibrancy of Reading Terminal Market.
Rebecca Nichols-Franqui and Alejandro Franqui love the variety and vibrancy of Reading Terminal Market.

Alejandro agreed and added “it’s a place where seemingly everyone in Philadelphia goes to shop and eat — and tourists love it too so it strikes a great balance. Similar markets in other cities lack the vitality that Reading Terminal has. Probably because they lack the locals coming to buy from butchers, produce sellers, and shops.”

A City Of Neighborhoods

Philadelphia is a City of neighborhoods, each with something to love.

Rebecca Nichols-Franqui lives in Passyunk Square and appreciates the neighborhood feel. “I love that Passyunk very much feels like a neighborhood, yet still has such easy access to all that Philadelphia has to offer. We know our neighbors, recognize kids at the park, and still can walk to dinner in Center City easily as well. We are also an easy few BSL stops away from the stadiums — so of course we had to finally get our Phillies season tickets!” added Rebecca.

Whether you live in University City, East Passyunk, Bella Vista, Queen Village, Old City, Fairmount, Germantown or Fishtown, there is a strong sense of community. You can participate in community clean ups, gardens and street fairs, enjoy local parks, support independently owned shops, buy fresh produce at farmers’ markets, develop lasting friendships and take pride in your neighborhood.